Appco Group Support chosen to be sponsors of IFC

With fundraising as the integral part of Appco Group Support, the charity division of Appco Group, the group had agreed to be one of the sponsors for the 30th International Fundraising Congress (IFC).

IFC is the world’s leading conference on fundraising and was established in 1981. Renowned for its learning and networking opportunities, the event regularly attracts around 900 participants from over 55 countries.

Agreeing to support the IFC financially, Martin Gaffney, Appco Group Support’s Managing Director, is hosting Appco's international charity partners at the event to discuss the ways charities can benefit from direct marketing.

“Appco Group Support is the largest face-to-face donor recruitment agency in the world we understand the need for fundraising skills in the Charity Division,” Martin Gaffney said. “Therefore we are extremely proud to be associated with the prestigious IFC, who provide visionary leadership in the field of charitable training, education and dialog.”

With a mission to increase the scope of charities through the direct marketing techniques, Appco Group New Zealand forges ahead to increase results.

Appco Group Directors meet up for strategic decision making

Appco Group, the world’s leading direct marketing company has ambitious plans to expand its operations into more new countries. The Appco Board of Directors and Senior Executives from across the Group used the setting of the Appco R&R, held at the luxurious Hilton Vilamoura resort in Portugal, to discuss potential new locations.

Appco currently has a presence in 25 countries, with country launches in Brazil, America and Russian this year alone, the company has no intention of slowing down its operations.

Appco Managing Director Mike Blane commented - “The world is changing, we have grown from being in one country, Australia, 23 years ago, to the massive global reach we now enjoy across 25 countries. If we want to expand into even more new territories going forward then we need to adapt. It is not enough that we are a world-leading direct marketing company- if we want to continue to thrive then we need to maintain standards as we grow.”

“That is why we are investing our infrastructure, developing initiatives to provide the best possible support to the Field Representatives who are associated to our network, and taking steps to ensure that we continue to deliver the best possible customer service to our clients.”

Appco Group New Zealand being an integral part of Appco Group is treading in the direct selling industry with steadfast steps and attaining its pre-set goals.

Appco Group Prosales expanding its operations into New Zealand

Appco Group Prosales has succeeded in expanding its operations into the New Zealand market through Appco Group New Zealand. The significant growth through sales of FW1 and FW1 associated products in New Zealand has been through with some nifty marketing techniques.

The success of FW1 with more than 2,000 petrol sites and 1,500 shopping centres selling approximately 800,000 pieces of FW1 merchandise annually has led Appco Group Prosales management team to develop new strategies to launch FW1 products initially in UK and then go internationally.

Appco Group Prosales CEO Ty Pedersen said: “This is a very exciting time for FW1. We are proud to have reached this stage in such a short period of time. Our approach for international expansion is targeted, and we look forward to rolling out FW1 products and achieving continued success across the globe.”

Appco Group Sports representatives invited by a leading sports club

It was great news to hear that 30 Field representatives were invited by a leading sports club recently to access a clearer ‘behind the scenes’ look at the club. This was an insight for the representatives to gain an in-depth knowledge of how the direct marketing practices of Appco Group help in financing various programmes of the club.

“It was great for the group to hear the results of their hard work, all while further developing their program knowledge, which has already proven a boon for them out in the field when discussing the program with consumers.” – commented an Appco Group Sports representative.

Appco Group Support recognises people with outstanding performance in the charities

The charity division of Appco Group known as Appco Group Support has recognised those people who have made an outstanding contribution to charity.

The event recognised those who have made an outstanding contribution to the Charity sector in areas like Fundraising, Marketing and Communications, Governance and Foundations. "Sponsoring the award for Charity Partnership seemed like the natural choice for Appco Group Support as the partnerships we have with our charities are absolutely integral to the success of our face to face campaigns. We had a ball, and it was a great privilege to be able to recognise the hard work of these two charities"- Stated Jen Gould, Appco Group Support Campaign Manager.

As Appco Group New Zealand is on its heels to make things better for a fund raising group in New Zealand, this recognition ignites the spirit to work hard for a good cause.

Appco Group New Zealand delegates gather for a week of learning and networking

More than 300 delegates gathered for an informative week from 19th to 24th of October and Appco Group New Zealand delegates too participated in the meet up held in the picturesque location of Hamilton Island, Australia.

The key strategies to move forward were discussed in the Appco Rest and Relaxation meet, with a clear focus on divisional structure, improvement of training techniques, recruitment and retention, travel schedules, and the 2011 meeting and event calendar.

The meetings were led by Appco Group Chairman and Founder Chris Niarchos and Vice President Shane Ward with special guests including Country Head of Greece Howie Seymour, Vice President Asia and Country Head of Malaysia James Greaves and Vice President Tony Fernandez.

Chris Niarchos, Appco Group Chairman and Founder stated, “It’s an exciting time for Appco Group. We’re looking forward to moving into more countries and teaching new training techniques, as well as continuing to innovate. This week is the perfect opportunity for people to learn from one another.”

“We want to ensure our owners never stop training and keep up the same level of enthusiasm as when they first started. We are also developing our marketing and communication strategy, so all owners have the opportunity to communicate the success they are having via different channels.”

After an exciting week of learning and networking the people had the opportunity to relax and unwind over the weekend sharing their experiences.

Appco Group New Zealand field representatives ready for the grand event

Appco Group New Zealand’s field representatives are pushing their sales for free to the Australian and New Zealand R&R.

New Zealand Field Representatives who manage to hit and maintain Team Manager Criteria, FRs from across the region are pushing harder than ever to build their teams and improve their averages.

With a free ticket to this year’s R&R, held on the breathtaking Hamilton Island, the amazing prize is worth the effort. Whitsunday Islands, a group of 74 Islands just off the Queensland coast, Hamilton Island sits and at the edge of the world famous Great Barrier Reef. The Island offers more than 40 activities, with sports, adventures, and experiences for every interest and energy level. Attendees can cruise to the Great Barrier Reef and nearby Whitehaven Beach, sail a yacht through the Whitsundays, play a round of golf on one of Australia’s Premier courses, snorkel the reef... or relax by a Spa – or by one of the many island pools – and do nothing at all.

With its international presence, Appco Group R&R brings the perfect opportunity for attendees to network with some of the finest direct marketers in the world and Appco Group New Zealand field representatives are ready for the event.

Appco Group New Zealand has a network of fundraisers

Managing all the day-to-day affairs through the strong network of sales representatives makes Appco Group New Zealand one of the leading direct marketing in New Zealand.

When Appco Group commenced fundraising for various clients the charity had zero donors committed to regular giving and a relatively small revenue stream. This has now grown into a multi-million dollar revenue stream with more than 243,000 ongoing donors recruited over the 10-year period.

The charity campaigns organised by Appco Group New Zealand has helped the company to expand its operations and succeed in donor acquisitions with new fundraising programs launched to help the poor.

Appco Group New Zealand heighten newspaper subscription sales

It was in January 2009, that the leading publishers of New Zealand Herald approached Appco Group New Zealand to increase the newspaper subscriptions sales. The company succeeded in heightening the newspaper subscription sales through the door-to-door direct marketing techniques.

By immediately achieving three sales per day and in the initial 18 months progressively building the number of subscribers, Appco Group New Zealand helped the division to grow into one of the most consistently successful campaigns.

Sarah Ibbs, Appco Group New Zealand is proud to state, "We have acquired 12,500 customers across the North Island and we are working in two cities. The campaign currently has 25 Field Representatives but we are about to help expand business with some exciting new projects, which will help us expand our team to 40 FR's."

Appco Group New Zealand helps leading energy company

The customer acquisitions and returns on investment of the leading energy company have increased incredibly after Appco Group New Zealand has been out rightly offering direct face-to-face marketing solutions. The marketing services delivered by the company have helped the Energy sector to acquire 30,000 new customers.

The financial crises in 2008 saw the leading energy company lose over 40,000 customers in a matter of six months, but Appco Group New Zealand has managed to deliver exclusive face-to-face marketing techniques that have helped the client acquire 30,000 new customers in less than a year.

With exclusive direct marketing services, Appco Group New Zealand is marching ahead by expanding its business empire in New Zealand.

With Appcogroup New Zealand things are happening

The marketing processes and direct marketing facilities introduced by Appcogroup New Zealand have always made revolutionary changes in the direct marketing industry. The clients across charities, sports, marketing and energy industry has entrusted their trust in building and expanding the businesses and increasing the customer acquisitions in the hands of the company.

From very humble beginnings in June 1988, as a small company based in the South Auckland suburb of Otahuhu, Appcogroup New Zealand has grown into the largest face-to-face Marketing Agency in the country. The marketing solutions that are introduced by the company are exclusive comprehensive strategies that assure results. The creative style of the field representatives to increase brand awareness among the potential customers has scored high with the clients. The years of experience in marketing has made Appcogroup New Zealand an expert in representing high quality brands and creating brand value to all the products.

Thus, Appcogroup New Zealand has it all in its sales and promotional package to attain targets, to satisfy the potential customers and also to make things happen for its credible client base.

Appcogroup New Zealand: Setting benchmarks

Appcogroup New Zealand, the company that has been working miracles in direct marketing, has been setting benchmarks for others to follow.

Having ushered in a new era in the direct marketing sector in New Zealand, Appcogroup New Zealand makes things tick perfectly well for clients, customers et al and delivers outstanding results. The customer acquisition volumes have gone high, unprecedentedly high and the products and services offered by the client companies are promoted very well. The customers too get their needs and interests satisfied and things go well for the whole of the direct marketing community in the country.

Appcogroup New Zealand is all about innovative strategies, effective marketing methods, quick and effective decision making, taking the right step at the right moment and of course rendering selfless kind of service.

No wonder Appcogroup New Zealand has managed to make things go great for the entire direct marketing community in New Zealand.