Appco Group Quaterly Strategy Meeting at Birmingham

Marketing Companies across the UK & Ireland, affiliated to the Appco Group,  attended the meeting held at Hilton Metropole in Birmingham. The meeting proved to be an interactive, educational day, packed with useful information on successful business practices.

Mike Blane, Appco Group Managing Director, gave an introductory speech and welcomed the audience. He spoke about the inspiring and remarkable growth across the UK & Ireland.

“We have made an amazing start to 2011 – revenues and sales are up between 20 to 30 percent across all Divisions," he said.

Founder and Chairman, Chris Niarchos shared candid advice about running a successful business during his session, which backed the inspiring and steady growth of the company. 

Appco Group to launch Sports Division in UK

Following the incredible success of the sports division in New Zealand and Australia, Appco Group is all set to launch the Sports Division in the UK.

Appco Group Sports works with some of the biggest sporting organisations and charities. The figures speak for themselves, with more than $30 million AUD raised for the Paralympic Committee alone.

“You can evoke emotions in the public when you talk to them about charitable giving, however when you couple this with sport, something people are typically passionate about, you have a phenomenally successful formula,” explains Anthony.

Anthony Tarquini, Product Owner of Appco Group Sports in Australia and New Zealand, is currently in the UK, where he has just completed a test campaign in partnership with a leading charity.

 “Now we intend to replicate that success in the UK, helping our partners achieve their aims with our industry leading face-to-face fundraising concept”, Anthony added.